JURNAL AGRIMANSION https://agrimansion.unram.ac.id/index.php/Agri <p>Jurnal ilmiah AGRIMANSION diterbitkan tiga kali dalam setahun (April, Agustus dan Desember) oleh Jurusan Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Mataram sebagai media informasi dan forum pengkajian masalah agribisnis dan sosial ekonomi pertanian.&nbsp; Naskah-naskah yang diterima adalah&nbsp;&nbsp;&nbsp; hasil penelitian, pemikiran/gagasan atau telaahan konseptual/teoritis yang mengkaji aspek-aspek agribisnis dan sosial ekonomi pertanian secara luas seperti manajemen produksi dan pemasaran produk pertanian, penyuluhan dan komunikasi pertanian, kebijakan pembangunan pertanian, perencanaan wilayah, analisis gender, gizi masyarakat dan sosiologi pedesaan.&nbsp; Naskah yang diterima adalah naskah asli yang belum pernah diterbitkan atau dalam proses penerbitan pada publikasi apapun, baik dalam maupun luar negeri.Redaksi menerima naskah dalam bahasa Indonesia atau Inggris.</p> en-US [email protected] (ANWAR) [email protected] (Muhammad Nursan) Mon, 25 Aug 2025 15:01:35 +0800 OJS 3.1.0.1 http://blogs.law.harvard.edu/tech/rss 60 ANALISIS NILAI EKONOMI KOMODITAS CENGKEH DI DESA PONGGEOK KABUPATEN MANGGARAI BARAT NUSA TENGGARA TIMUR https://agrimansion.unram.ac.id/index.php/Agri/article/view/1873 <p><span dir="auto" style="vertical-align: inherit;"><span dir="auto" style="vertical-align: inherit;">Cengkeh (Syzygium aromaticum) merupakan komoditas perdagangan vital bagi perekonomian petani Indonesia, termasuk di Desa Ponggeok, Manggarai Barat, Nusa Tenggara Timur. Penelitian ini bertujuan untuk menganalisis struktur biaya dan nilai ekonomi cengkih di Desa Ponggeok. Pengumpulan data dilakukan dengan metode kualitatif dan kuantitatif pada bulan Mei-Juni 2024 melalui observasi, wawancara, dan tinjauan pustaka. Sampel penelitian terdiri dari 80 responden pada tahun 2023 dan 2024. Analisis difokuskan pada pendapatan petani dan produktivitas lahan. Hasil penelitian menunjukkan struktur biaya petani sebesar 36,43%, yaitu dari Rp110.000 pada tahun 2023 menjadi Rp150.071 pada tahun 2024. Perekonomian petani di Desa Ponggeok mulai menunjukkan perkembangan, yang terlihat dari peningkatan pendapatan rata-rata sebesar 22,05%, dari Rp21.131.048 pada tahun 2023 menjadi Rp25.791.546 pada tahun berikutnya, 2024. Meskipun harga jual telah disesuaikan, petani masih dihadapkan pada kendala yang disebabkan oleh variasi hasil produksi dan pembatasan harga. Oleh karena itu, penelitian ini merekomendasikan perlunya diversifikasi varietas, penguatan kelembagaan koperasi, dan kebijakan stabilisasi harga oleh pemerintah untuk meningkatkan kesejahteraan petani dan keberlanjutan usaha tani cengkeh.</span></span></p> <p><span dir="auto" style="vertical-align: inherit;"><span dir="auto" style="vertical-align: inherit;">Kata kunci: Cengkeh, nilai ekonomi, struktur biaya.</span></span></p> M Fesal, Niechi Valentino, Andrie Ridzki Prasetyo ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1873 Mon, 25 Aug 2025 15:01:17 +0800 MOTIVASI PETANI KAKAO BINAAN PT X DI KABUPATEN BULUNGAN: ANALISIS PENGARUH KARAKTERISTIK DAN DUKUNGAN PENYULUHAN https://agrimansion.unram.ac.id/index.php/Agri/article/view/1867 <h1>Kakao merupakan komoditas yang sedang dikembangkan di Kabupaten Bulungan sebagai alternatif mata pencaharian.&nbsp; Namun, kakao di Kabupaten Bulungan termasuk kedalam komoditas yang masih berkembang dibandingkan komoditas unggulan lainnya seperti kelapa sawit. Hal tersebut seringkali membuat petani ragu untuk ikut serta pengembangannya. Maka, untuk menjaga perkembangannya, diperlukan &nbsp;motivasi yang tinggi dari petani sebagai pelaksana. Oleh karena itu, tujuan penelitian ini adalah menganalisis motivasi petani kakao berdasarkan pengaruh dari dukungan penyuluhan dan karakteristik petani. Dalam penelitian ini digunakan metode kuantitatif verifikatif dengan pegambilan sampel menggunakan metode samping jenuh (sensus) pada 108 petani kakao binaan PT X di Kabupaten Bulungan. Hasil penelitian menunjukkan, terdapat pengaruh positif dan signifikan dari dukungan penyuluhan terhadap karakteristik petani dan karakteristik petani berpengaruh positif dan signifikan terhadap motivasi petani. Selanjutnya, dukungan penyuluhan tidak berpengaruh langsung secara positif dan signifikan terhadap motivasi petani. Namun, motivasi petani dipengaruhi oleh dukungan penyuluhan melalui karakteristik petani sebagai variabel mediasi. Hasil dari temuan ini mengindikasikan perlunya rancangan program penyuluhan yang diarahkan pada peningkatan karakteristik petani agar dapat lebih mendorong petani untuk termotivasi melakukan usaha tani kakao melalui pengetahuan, keterampilan, sikap dan keberanian mengambil risiko.&nbsp;</h1> Ramdan Ramdan, Iwan Suryatno, Dudi Septiadi ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1867 Fri, 29 Aug 2025 00:00:00 +0800 ANALISIS KEBERLANJUTAN USAHATANI AGROFORESTRI KOPI DI KAWASAN GUNUNG GEULIS, JAWA BARAT https://agrimansion.unram.ac.id/index.php/Agri/article/view/1865 <p>Coffee is an agricultural commodity with high economic value and promising business opportunities, driven by the increasing demand and interest of consumers. One area with significant potential for coffee development is Gunung Geulis, where forest land has been converted into coffee plantations using an agroforestry system. This system is expected to maintain the ecological functions of the area, particularly hydrological services, while also providing economic benefits for the surrounding community. This study aims to examine the implementation process of coffee agroforestry farming in the Gunung Geulis area and determine its sustainability status. Data were collected through observation, interviews, and questionnaires. The analysis was conducted using the MDS-Rapcoffe method in R software to assess the level of sustainability and identify key leverage attributes influencing it. The coffee agroforestry farming process in Gunung Geulis includes upstream subsystems, cultivation subsystems, marketing subsystems, and supporting subsystems. The results show that in Jatinangor and Cimanggung Sub-districts within the Gunung Geulis area, the sustainability values are 64,55% and 66,73% respectively, which are categorized as moderately sustainable.</p> Nurun Nahdhoh Shohihah, Lies Sulistyowati, Hepi Hapsari ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1865 Fri, 29 Aug 2025 00:00:00 +0800 PENGEMBANGAN STRATEGI PEMASARAN PRODUK AYAM KRISPI FROZEN CHICKENESIA DALAM MENINGKATKAN OMSET PENJUALAN https://agrimansion.unram.ac.id/index.php/Agri/article/view/1839 <p>Ayam krispi frozen is a crispy chicken processed food through the process of frying or roasting, then frozen to maintain freshness, facilitate storage and distribution. This research aims to: 1) describe the marketing strategy of chickenesia frozen krispi chicken products, 2) calculate the impact of marketing strategy development on the sales turnover of chickenesia frozen krispi chicken, and 3) gain valuable knowledge, skills and insights. The approach method uses the “lean startup” method. Data analysis used descriptive qualitative and quantitative analysis based on entrepreneurial prototypes to describe process performance and outcome performance. The results showed that the marketing process of frozen chickenesia crispy chicken products went through 3 (three) stages, namely the preparation, implementation and evaluation/monitoring stages. The marketing strategies developed are business-to-business (B2B) and business-to-consumer (B2C) strategies. The business-to-business (B2B) strategy successfully reached the segment of housewives who wanted to start a small business, while the business-to-consumer (B2C) strategy effectively attracted teenagers, students, and employees as end consumers. The marketing strategies implemented proved to be able to increase product competitiveness and expand market reach. In addition, this activity has a positive impact on the cognitive ability of market analysis and business communication, affective development (soft skills) and conative ability.</p> Reski Amelia, Nurliani Nurliani, Mais Ilsan ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1839 Fri, 29 Aug 2025 00:00:00 +0800 PERAN PEREMPUAN DALAM OPTIMALISASI RANTAI DISTRIBUSI JAGUNG PIPIL UNTUK PENINGKATAN PENDAPATAN PETANI DI KECAMATAN MALANGKE BARAT https://agrimansion.unram.ac.id/index.php/Agri/article/view/1853 <p>The distribution of shelled corn in West Malangke District is dominated by intermediaries, resulting in a low farmer's share received by farmers, especially women farmers. This study aims to identify the role of women in the shelled corn distribution chain, analyze marketing margins, and evaluate the profit-to-cost efficiency of each distribution channel in West Malangke District. The results indicate four trading channels, with Channel I as the primary channel, where the highest marketing margin was recorded at IDR 325 per kg, but the lowest farmer's share was only 92.58%. Conversely, Channel IV, which eliminates the role of intermediaries, provided a farmer's share of 100%. The highest profit-to-cost ratio was achieved by village collectors in Channel I (0.68), while wholesalers had a relatively stable profit ratio across channels. These findings suggest that the shorter the distribution chain, the greater the profits received by farmers. The implications of this study emphasize the importance of shortening the distribution chain and empowering women farmers through more efficient market access, as well as the need for policies to improve trading efficiency to support farmer welfare.</p> Rosnina Rosnina, Annas Boceng, Sukriming Sapareng, Taruna Shafa Arzam AR, Dewi Marwati Nuryanti, Irwan Halid, Aqsyah Anggraini ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1853 Fri, 29 Aug 2025 00:00:00 +0800 NERACA BAHAN MAKANAN DAN KETERTELUSURAN KOMODITAS STRATEGIS BERAS DAN IKAN SELAR DI KOTA PALU https://agrimansion.unram.ac.id/index.php/Agri/article/view/1827 <p>Regional food security is highly influenced by the availability and distribution of staple foods that are stable and well-monitored. Palu City, as a food-vulnerable area, faces significant challenges in meeting community consumption needs, particularly for strategic commodities such as rice and selar fish. This study aims to analyze the availability and traceability of these strategic commodities in Palu City. A descriptive quantitative approach was used through the Food Balance Sheet (FBS) method combined with supply chain observation. The results showed that in 2024, rice availability reached 56,450 tons and selar/mackerel fish amounted to 3,420 tons. Daily per capita consumption was 399.12 grams for rice and 24.18 grams for selar fish. Rice was supplied from several surrounding districts, mainly Sigi and Parigi Moutong, while selar fish predominantly came from Parigi Moutong. This study highlights the importance of strengthening food distribution and traceability systems to ensure food security and safety in vulnerable areas like Palu City.</p> Safarillah Safarillah, Alimudin Laapo, Al Alamsyar ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1827 Thu, 04 Sep 2025 07:45:51 +0800 ANALISIS KINERJA DAN EFISIENSI RANTAI PASOK CENGKEH DI KABUPATEN GORONTALO https://agrimansion.unram.ac.id/index.php/Agri/article/view/1809 <p>Cengkeh merupakan komoditas sub sektor perkebunan yang memiliki nilai ekonomi tinggi. Selain konsumsi dalam negeri, cengkeh juga menjadi komoditas yang sering diekspor ke berbagai wilayah. Sebagai wilayah yang baru mengembangkan komoditas cengkeh Kabupaten Gorontalo masih memiliki tantangan dalam pengelolaan rantai pasok terutama untuk kinerja dan efisiensinya. Panjanganya alur rantai pasok cengkeh menyebabkan adanya distparitas harga yang mengakibatkan harga di tingkat petani dan pasar konsumen menjadi tinggi. Maka dari itu penelitian bertujuan untuk mengkaji 1). Bagaimana kinerja rantai pasok cengkeh di Kabupaten Gorontalo dan 2) Bagaimana efisiensi rantai pasok cengkeh. Penelitian ini menggunakan analisis supply chain operation refference untuk melihat kinerja rantai pasok dan analisis margin pemasaran yang dilanjutkan dengan farmer share. Hasil menunjukan bahwa terdapat 2 pola saluran pemasaran dengan peperapa pelaku utama yakni petani, pengumpul, pedagang besar, manufaktur.&nbsp; Kinerja rantai pasok yang dilihat dari <em>reability, resposivitas, fleksibilitas,asset, dan cash to cash </em>baik dari petani hingga perusahaan berada pada<em> “Superior</em>” Namun, efisiensi pemasaran menunjukkan margin yang tinggi dan farmer’s share yang rendah, menandakan bahwa petani belum memperoleh nilai yang optimal. Oleh karena itu, diperlukan upaya peningkatan sistem pemasaran dan penguatan posisi tawar petani dalam rantai pasok</p> Sri Rahmawaty Ladiku, Supriyo Imran, Ria Indriani ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1809 Thu, 04 Sep 2025 08:59:01 +0800 STRATEGI PENINGKATAN KINERJA PENYULUH PERTANIAN DI KABUPATEN MUARA ENIM PROVINSI SUMATERA SELATAN https://agrimansion.unram.ac.id/index.php/Agri/article/view/1807 <p><em>Conducted in three different locations in Muara Enim Regency including the implementation of research at BPP Sri Tanjung, Semende Darat Tengah District, BPP Pandan Enim, Tanjung Agung District and BPP Ujan Mas District, Muara Enim Regency Agriculture Service and involving farmers was carried out Purvosive (Intentional) considering that the BPP is the District with the most extension workers. The research analysis used SWOT analysis. Research Results show Based on the research that has been conducted, the results of the study show that there are internal and external factors in the strategy to improve the performance of agricultural extension workers in Muara Enim Regency, internal factors have 2 indicators, namely strengths and weaknesses. Strength indicators have 5 attributes, namely: There is great motivation in extension workers, the ability to utilize technology, having a clear extension program, appropriate salaries and support for work programs/training. Meanwhile, the weakness indicators consist of 6 attributes, namely: Decreased work enthusiasm due to age factors, Lack of monitoring of extension performance, Limited extension facilities and infrastructure, Lack of supervision of agricultural extension workers, Lack of technological expertise and Lack of funds for extension activities. While External Factors also consist of 2 indicators, namely Opportunities and Threats which consist of 6 opportunity attributes, namely Assistance provided by regional government policies, technological advances, giving awards to agricultural extension workers who excel, cooperation between related agencies, government policies in improving agriculture. Threat factors consist of Diverse cultures of fostered farmers, diverse geographical conditions of work locations, changes in administration, farmers' distrust of the performance of agricultural extension officers, overlapping programs between related agencies and lack of public interest in the agricultural sector.</em></p> Heni Gina Dwi Lestari, Yunita Sari, Yetty Okarina ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 https://agrimansion.unram.ac.id/index.php/Agri/article/view/1807 Sat, 06 Sep 2025 20:45:07 +0800